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Charles Duhigg

Award-winning journalist and media commentator

  • About Charles Duhigg

    Charles Duhigg was awarded the 2013 Pulitzer Prize in Explanatory Reporting as a member of The New York Times staff for the series “The iEconomy,” which examined Apple’s manufacturing practices overseas and what those practices can tell us about the American economy. Duhigg is also the winner of the National Academies of Sciences, National Journalism, and George Polk awards, and a frequent contributor to television and radio, including PBS NewsHour, Frontline, Dr. Oz, This American Life and various programs on CNBC and NPR. He is a graduate of the Harvard Business School and Yale College.

    Charles Duhigg’s The Power of Habit: Why We Do What We Do in Life and Business has spent over a year on the New York Times bestseller list. The book contains specific strategies that can transform lives and workplaces. It details scientific studies on boosting willpower, replacing bad habits, and revolutionizing companies’ productivity.

    Duhigg’s book The Power of Habit—a mainstay on the New York Times Bestseller List—and his accomplishments as an investigative reporter for The New York Times have made him an in-demand speaker for organizations such as the UCLA School of Management, M.I.T., The Johnson Foundation and the Pasadena Art and Science Festival. Full of compelling narratives, Duhigg’s lectures draw on insights from the likes of Howard Schultz (Starbucks CEO), Tony Dungy (Super Bowl-winning football coach), and Bob Bowman (coach of Olympic legend Michael Phelps).

  • Speaking Topics

    Power of Habit

    In this keynote lecture, Charles Duhigg begins by exploring the science of habit formation, illustrating why we do what we do and how we can change it. Duhigg explains why the most powerful habits have emotional cores, and how tweaking even one habit can have staggering effects. Duhigg draws from a number of current case studies, customizing them to his specific audience.

    Big Data

    Charles Duhigg discovered that Target, using Big Data, built a predictive model so precise it could tell when shoppers were pregnant – sometimes, even before their parents knew. Increasingly, algorithms and data drive business decisions. At the heart of these models is a basic question: why do customers habitually return to certain products and services? And how can companies influence those choices? Duhigg delivers riveting insights into how companies predict and control habits and ultimately know what customers want before they themselves do.

    Willpower as key to future success

    Drawing from the example of Starbucks’ staff training, Duhigg delivers a powerful and entertaining example of how companies are teaching their employees willpower and inspiring them to succeed. Not only is knowing how to instill willpower essential for companies, but also for parents and schools – and research shows that kids with self-regulatory skills have an advantage throughout their lives.

  • Video

  • Praise for Charles Duhigg

    The session was fantastic! Our attendees were still talking about it this morning. Many were surprised that a reporter could be such a natural speaker!  He was the best I have ever worked with. And I’ve been doing this a long time. He called me yesterday and we talked for quite a bit. He really took the time to understand who he was going to talk to and because of that was really able to connect with our attendees. It made an impact. It has been great to hear people talking about their very different take aways. People were really able to pick up on the cues (ha!) that mattered for their particular profession. Which is hard to do considering that he wasn’t talking to a room full of just attorneys or just therapists.  And the book signing went well. We sold out of books!!!  Thanks so much. It has been a pleasure every step of the way

    Family Firm Institute

    My team and I really enjoyed his presentation. He is a phenomenal speaker and was able to captivate the Bloomberg audience. His passion for the topic really translates into the audience and everyone picked up on his enthusiasm. I really like the way the prezi complemented his speaking style. I was a little worried that there might be too much prezi and not enough Charles but I was wrong—it was the perfect balance.


    Praise for The Power of Habit

    Few [books] become essential manuals for business and living. The Power of Habit is an exception. Charles Duhigg not only explains how habits are formed but how to kick bad ones and hang on to the good.

    Financial Times

    Entertaining . . . enjoyable . . . fascinating . . . a serious look at the science of habit formation and change.

    The New York Times Book Review
  • Books by Charles Duhigg

  • Media About Charles Duhigg

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and Availability

  • 212 572-2013
  • Charles Duhigg travels from New York, NY

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